REset Plastic
Plastic fulfils important functions in grocery retailing: It is sturdy, lightweight and can be used in many ways. In particular, plastic protects food during transport and allows us to guarantee quality, shelf-life and freshness for our customers. However, because more and more plastic is produced and too little recycled, plastic trash is a growing problem for humans, animals and the environment.
As an international food retailer, we are aware of our responsibility. For this reason, we have committed ourselves to reducing plastic consumption by 2025 by 20 percent, making 100 percent of private label packaging maximally recyclable, and using an average of 20 percent recycled material in private label packaging made of plastic.