Following the debut of the retailer’s first Pollinator-Friendly Store in Youghal, Co. Cork in the summer of 2019, we have committed to the roll out of Pollinator-Friendly Stores across the island of Ireland, including several store locations in Dublin, Kildare, Cork, Limerick and Offaly.
Building on its long-term environmental targets and comprehensive sustainability strategy ‘A Better Tomorrow’, this commitment shows Lidl Ireland’s leadership in the biodiversity field. As a member of the All-Ireland Pollinator Plan since 2018, the retailer has been working collaboratively towards the protection of biodiversity and the conservation of native ecosystems in line with Ireland’s National Biodiversity Action Plan.
Lidl’s Pollinator-Friendly Stores are an innovative concept whereby suitable surrounding areas at Lidl Ireland store locations are optimised to create an area of pollination promotion. Featuring reduced mowing practices, wildflower planting, an insect hotel and informative signage, these areas can look overgrown but are in fact a haven for pollinators like bees, butterflies and hoverflies, which are essential for the production of the fresh fruit and vegetables that Lidl Ireland is renowned for.